Whenever I look to upgrade my suitcase, I am always faced with the same struggle: should I go with a neutral hue designed to stand the test of time, or rather pick a bold and trending color? One has timeless, elegant charm, the other is easier to find at the airport. It's a dilemma.
Having since bought, owned, and loved a handful of them, from the total-black, hard case trunk, and matching carry-on that accompanied me on my first big study trip abroad to the fabric one I purchased ahead of a 10-month-long exchange program in Copenhagen, and the sea green cabin bag I panic-bought when the zip of my bargain weekender decided to abandon me at the airport, I am yet to find an answer to that question. But what if I told you there is a luggage brand that offers plenty of colors in ever-elevated shades, as well as packing in so many useful features that will help you whizz through — and strike instant good impressions at — passenger control? Problem solved.
Die-hard devotees of cult NYC lifestyle brand, Away, co-founders Jen Rubio and Steph Korey's design-driven reinterpretation of everyday travel essentials, which strives to craft luggage and accessories that last long, look good, and are sturdy enough to follow you wherever you go, all within a competitive quality-price ratio, will know it's in the house's DNA to create styles that not only meet, but also anticipate the needs and aesthetic demands of every type of globetrotter, starting from our go-to palettes. And that is precisely why I never fail to recommend it to my friends, colleagues, and family; it has got something for everyone.
To mark the return of Amazon Prime Day, between Tuesday and Friday, July 11, many of the house's best-sellers, from its functionally beautiful carry-on luggage to other more compact yet equally stylish travel add-ons (I spy a Packable Sling Bag that doubles up as a festival season favorite!), will be available to purchase via Away's Amazon storefront during an up-to-25% sale. The best thing about it is that, contrary to what one might expect, the greater the model (see Away's Trunks and Active Rolling Duffle 85L), the smaller the price (25% off), with all classic suitcases from the label now discounted by 15% and 20% for the coming days.
All promotions will also be available on Away's own website as well as in-store. Find my top picks from the Away collection below.
Anyone who's versed in interiors knows that this sea (or mint?) green, once a staple of some of Milan's most stunning residences and apartments and now enjoying a comeback, is pretty much anywhere this year. Call me crazy, but I wouldn't hesitate it a moment to take it on holiday with me, either (and for $45 less than usual!)
Clay Pink, also known as terracotta, is another shade going strong in 2025. Not far from the organicness of this year's Pantone Color of the Year, Mocha Mousse, this specific colorway (and luggage size) is perfect for travelers wanting to make a statement without being too showy. It will grow on you, and can currently be yours for a fifth less than the original price.
Largest suitcases are always the most nerve-wracking to buy. Remember my color dilemma? Luckily, this sandy Salt White will marry each of your outfits effortlessly while making sure you don't get tired of it over time. Away's Large Checked Luggage, currently on sale for $79 cheaper than usual, is also ideal for long-term travel, pairing comfort and spaciousness with a look sure to turn heads at the baggage claim.
Anyone who lives in the city knows how stressful it can be to struggle to fall asleep at night. This easy-to-wear, minimalist eye mask brings you the relief and restoration of the top eye masks for as little as $22.50 (was $45). Genderless and complete with Smart Temperature Regulation, it is designed to black out all sounds and light.
We've talked about Glastonbury-inspired rugs, so why not talk about festival season-ready travel designs? As the messiest of concert goers, I often end up losing my belongings along the way. Not only does this Away Packable Sling Bag allow you to store all of your items safely, but in this specific, industrial-chic Cayenne shade, you will be able to spot it from miles.
Love the look of Away's signature luggage but prefer a soft-covered suitcase? During Amazon Prime Day 2025, this Active Rolling Duggle 85l is the best bargain of them all, granting you a near $100 discount on the iconic, casual-chic model across its Forest Green, Navy Blue, and Jet Black shades.
