Zandra Rhodes’s Floor_story Capsule Collection

Design super-force Zandra Rhodes has teamed up with Floor_story to bring her inimitable style into the home with a collection of three hand-tufted wool- and silk-mix rug designs.

As one of Britain’s most renowned textile and fashion designers, founder of theFashion and Textile Museum and key influencer of modern British pop culture, Dame Zandra Rhodes needs little introduction. Crowned Designer of the Year in 1972, Zandra Rhodes is one of the fashion world’s longest and brightest burning stars.

(Image credit: Alamy Stock Photo)

For the past fifty years,Zandra has been creating instantly recognisable patterns and textiles, and her artworks have adornedsome of the world’s most famous people, from Princess Diana and Freddie Mercury to Jackie Onassis, Elizabeth Taylor and Kate Moss.

With several major fashion collaborations under her belt, including Valentino, the design super-force has now debuted her first foray into interior design with a capsule collection of rugs that celebratesome of the designer’s most defining prints.

Launched atLondon Design Fair, a four-day celebration of British craft, the Zandra Rhodes x Floor_Story rug collection features three pieces that reproduce iconic patterns dating back to Zandra’s fledging career in the 1960s.

With these exuberant rugs, Sandra aimsto add an element of surprise to people's homes.Wiggle, Mexican Star and Star Wars are all definitive moments in the designer’s career and have been recreated to bring a piece of art to the floor.After all, art isn't just for your walls – it should be everywhere.

Look out for her signature design wiggle plus Mexican star, and the more offbeat star wars design.

As Zandra tells us, ‘sometimes you just want to accessorise with a print and not wear it from head-to-toe’.

Quite. Minimalists, step aside.


Sure to brighten up a room, this bright two-tone pinkhand-tufted wool and silk mix rug features Zandra's signature wiggle. You'll recognise the patternfrom her first collection in 1969, Knitted Circle, through tothe Secrets of the Nile collection in 1987.


The design for this rug was inspired bya trip to Mexico, in particular the country's beautiful Aztec ruins. The pattern was originally created by Zandra for thefloaty dresses in her Mexican Dinner Plate collection of 1978.


The pattern that features on the rug was initially created in 1977 after she watched the original Star Wars. What better way to commemorate the film's 40th anniversary than arug where you can literally walk on stars?

Lotte Brouwer

Lotte is the Digital Editor for Livingetc, and has been with the website since its launch. She has a background in online journalism and writing for SEO, with previous editor roles at Good Living, Good Housekeeping, Country & Townhouse, and BBC Good Food among others, as well as her own successful interiors blog. When she's not busy writing or tracking analytics, she's doing up houses, two of which have features in interior design magazines. She's just finished doing up her house in Wimbledon, and is eyeing up Bath for her next project.