The name to know
It’s not often a window display has the power to stop you in your tracks, yet if Analogia Project is the guru behind the glass, chances are it’ll be pretty special.
Take its 2018 installations for Hermès’ Japan stores – each a visual triumph of luxury leather goods and silk scarves set against graph paper, protractors and other tools straight out of a maths class.
More recently, visitors to May’s floral spectacular Chelsea in Bloom might have noticed windows at Lema transformed with a canopy of dried lavender.
Find out more about Lemaand its internationally renowned customisable wardrobe systems and design-led furniture.
Yet for the dynamic duo – one part designer Andrea Mancuso and one part architect Emilia Serra - their installations, furniture and interior designs are about offering a window back onto the world, ‘exploring the everyday’ and making it magical.
Having met at London’s Royal College of Art in 2010 and founded the studio in Milan two years later, Analogia Project has gone on to work with Etro, Fendi, the V&A museum and Milan’s achingly-cool Nilufar gallery.
What’s next for this dynamic design duo? Watch this space.
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Find out more at analogiaproject.com
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