THE NAME TO KNOW

From Milan to Japan, Analogia Project is creating waves in the design world.

Co-founder Andrea Mancuso oozes style.

It’s not often a window display has the power to stop you in your tracks, yet if Analogia Project is the guru behind the glass, chances are it’ll be pretty special.

Take its 2018 installations for Hermès’ Japan stores – each a visual triumph of luxury leather goods and silk scarves set against graph paper, protractors and other tools straight out of a maths class.

Windows that wow at Hermès in Japan.

More recently, visitors to May’s floral spectacular Chelsea in Bloom might have noticed windows at Lema transformed with a canopy of dried lavender.

A floral fantasy at Lema’s King’s Road store.

Find out more about Lema and its internationally renowned customisable wardrobe systems and design-led furniture.

Yet for the dynamic duo – one part designer Andrea Mancuso and one part architect Emilia Serra – their installations, furniture and interior designs are about offering a window back onto the world, ‘exploring the everyday’ and making it magical.

Mancuso’s Oculus mirror for Lema.

Having met at London’s Royal College of Art in 2010 and founded the studio in Milan two years later, Analogia Project has gone on to work with Etro, Fendi, the V&A museum and Milan’s achingly-cool Nilufar gallery.

The Motif coffee table designed for Frag features coloured leather inlays.

What’s next for this dynamic design duo? Watch this space.

Find out more at analogiaproject.com

Check out more of our design heroes in our Designer Profiles section.

Daily Style Fix