Sardines, Anyone? H&M Home's Latest Collection Nails Summer 2025’s Niche Obsessions
Papier-mâché, caviar-core, and coastal nostalgia collide in a collection made for those who know


H&M Home understood the assignment with its Summer Escapism collection — the brand’s latest drop for the 2025 season, and one that taps directly into the zeitgeist.
First up: shells. A trend fuelled in equal parts by the caviar craze, the revival of ornate vintage fixtures, and fashion’s enduring fascination with the sea. Here, they surface as jugs, jars, sculptural bowls — even printed across cushions.
Then there’s fish — yes, really. Tinned varieties have become the “it” appetiser of the moment, and that same irreverent energy shows up here, too: on napkins, napkin rings (already a Livingetc favorite), and wine stoppers. All of it is playful, unexpectedly precise, and totally on cue.
Papier-mâché may not love water — but that doesn’t mean you can’t take the textured finish poolside….
It’s an escape indeed: sometimes poolside, sometimes under the sea, always transportive. H&M Home has managed to bottle up several of the season’s most culturally resonant fixations into one cohesive edit.
To the casual observer, it’s pretty — but for those in the know, it’s brilliant. Dive into our edit of the best pieces, below.
These little guys are ready to bring some shimmer to your table. Cast in silvery aluminium, H&M Home’s sardine-shaped napkin rings are nautically whimsical and slightly irreverent. Pair with their namesake (or roe, or oysters, or any sea-adjacent fare) for a wink of a tablescape moment.
Papier-mâché is usually pared-back — which is exactly why this cabana-stripe piece pops. Designed for dried blooms only (you know the drill), it’s available in classic black or this sunny, scene-stealing neutral.
Choose between turquoise and beige — or don’t. These laid-back slub weave cushion covers are best mixed together, fringed at the edges and full of tactile richness. They look as though they were pulled from the lounge of a tucked-away tropical resort. Your secret’s safe with us…
With its open-weave, basket-like silhouette, this piece adds a grounded, natural contrast to the gloss of silver fish and woven cushions. Just add a pillar candle — or even string lights — for a soft glow to accompany your alfresco aperitivo hour.
A good table — and good food — both benefit from a final touch of sea salt. Whether you’re seasoning at the stove or scattering at the table, this elegant stoneware cellar earns its keep. Sleek, tactile, and endlessly useful, it’s the kind of all-purpose piece you’ll want more than one of.
Slightly silly but guaranteed to get a smile from those in the know. Made from paper, these are ideal for larger gatherings or a one-time splash of whimsy. Not quite right for daily use, but just playful enough for summer hosting. Want something less on-the-nose? Browse the other options — florals, stripes, even our other food-inspired obsession: tomatoes.
Spring isn’t quite over — at least not at H&M Home. If you missed the brand’s Spring 2025 drop, the good news is it’s still live — and still full of textural surprises.
The collection brims with mixable tableware — easy and effortless in the spirit of summer.
Be The First To Know
The Livingetc newsletters are your inside source for what’s shaping interiors now - and what’s next. Discover trend forecasts, smart style ideas, and curated shopping inspiration that brings design to life. Subscribe today and stay ahead of the curve.

Formerly covering fashion at L’Officiel USA, style maven Julia Demer brings her love of design to Livingetc’s world of interiors. As the title’s New York-based Style Editor, Julia's work reflects a sharp eye for detail and an innate passion for aesthetics. Her journey began with a strong foundation in design, honing her craft at renowned establishments like The Row and even establishing her own eponymous fashion brand. Julia’s design background is evident in the way she thoughtfully curates shopping edits, always maintaining a focus on emerging trends while preserving timeless sensibilities. For Julia, fashion and interiors go hand in hand, reflecting her lifelong commitment to perfecting the art of style.
-
I'd Have Never Thought Mid-Century Modern Style Would Work So Well for a Bathroom — But These 10 Examples Prove They're a Match Made in Heaven
The mid-century look gets a modern makeover in these stunning bathroom projects, all handpicked by the experts
-
Off to 3daysofdesign? These Are the Coolest Things to Do and See in Copenhagen This Week
We've broken down everything you should know ahead of the festival, from interactive installations to culinary pop-ups and more
-
The Most Innovative Anti-Aging Secret Might Not Be a Serum — It Might Be This Cleverly-Designed Pillow
This unusually-shaped pillow promises to stop sleep wrinkles before they start — taking the pressure off in more ways than one
-
Inflatable Mugs? Blow-Up Bowls? No, This Brand Makes Hyper-Realistic 'Inflated' Decor That's Actually Ceramic
From the bold color to the blown-up silhouette, Home Studyo's collection turns everyday objects into playfully inflated sculptures
-
Okay, We're In — Anthropologie Is Doing 'Tomato Girl Summer' Again This Year, so We Are Too
From garden-party table fare to sun-ripened scents, here’s everything a fictional Italian villa dweller would already have in her cart
-
H&M HOME Just Launched a Resort-Themed Collection Designed by a Hotel Design 'A-Lister'
Designed by trailblazing creative director Gabriella Khalil, founder of celebrity favorite beach estate Palm Heights, the retro-fueled line is "joyful, sunny, and elegantly simple"
-
This £250 Garden Chair Looks Like It Belongs at a Boutique Hotel — and Might Be the Best Backyard Buy of 2025
It’s modular. It’s eucalyptus wood. And yes, it’s from John Lewis
-
This New Collaboration Reinvents a Centuries-Old Bedding Style Into Something That Feels Totally Cool Again
Quilting may make you think of your grandmother, but this modern take from Glassette x Secret Linen Store feels like a breath of fresh air
-
Finally, a Stylish Desk to Work From Home On (and It Folds and Seamlessly Stores Away as Soon as It Hits 5pm)
Close your laptop, fold your desk, and leave the office out of sight and out of mind
-
Our Favorite Lamp From Matthew Williamson's Latest Pooky Collection Captures the Feel of a "Hedonistic Ibizan Marketplace"
With bold, punchy colors and an almost cosmic-like base, it completely flips the switch on bland lighting