H&M Home Curates Chic Finds From Small Brands For A New Online Offering

You can now shop multiple different brands at H&M Home, including a curation of chic lighting finds, artistic poster prints and luxury, eco-conscious bedding...

Design lovers on a budget will be happy to hear that H&M Home have expanded their homeware collection to include some curated finds from smaller brands.

From super-stylish lighting from houseof to wall art from AbstractHouse and even luxury, environmentally conscious bedding from The Fine Bedding Company, H&M Home's offering is looking chic and upmarket.

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The new lighting range from houseof has us particularly excited, with a statement, sculptural curve floor lamp, a retro-inspired glass disc chandelier, and a cool selection of modern pendants and wall lights.

This new UK-based brand was founded in April 2019 and has already made its mark on the design scene, offering a wide range of contemporary lighting. Their lighting is bold and innovative with trademark curves, block colours and opal glass bulbs.

With prices starting at just £39.99 for an elegant cone-shaped wall light, the cool new lighting doesn't exactly break the bank, and makes it easier than ever to give rooms a cool and quick update.

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Meanwhile the wall art from AbstractHouse includes picture frames, framed prints and art posters – ideal for putting together a gallery wall for a teen bedroom, or giving a property a fresh look for rentals or to stage a property for a sale.

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And this is just the start. A statement from H&M reads: 'We will now start offering a curated selection of products from external brands on our website', hinting that there is more to come.

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Next on their list of brands to stock? A selection of cool wall lights, ceiling lights, floor lamps and table lamps from UK-based Pooky.

Pooky is all about beautiful, decorative lighting that look as though they cost a fortune, but don’t.

Watch this space...

Lotte Brouwer
Lotte Brouwer

Lotte is the Digital Editor for Livingetc, and has been with the website since its launch. She has a background in online journalism and writing for SEO, with previous editor roles at Good Living, Good Housekeeping, Country & Townhouse, and BBC Good Food among others, as well as her own successful interiors blog. When she's not busy writing or tracking analytics, she's doing up houses, two of which have features in interior design magazines. She's just finished doing up her house in Wimbledon, and is eyeing up Bath for her next project.