Ever wondered what the world's most popular paint colours are? Using Instagram we can make a pretty good guess, as we can see exactly how many times an interior picture has been uploaded, tagging a particular paint colour.
A lick of paint is a great way to change the atmosphere of a room and, with many of us having more free time, this time at home has been a great time to get creative. Many Brits are using this time to refresh their homes, and then taking to Instagram to upload snapshots of their handy-work. Lucky for us, many of these are hashtagged with the exact paint colour, so we can now only browse paint colour ideas, but see exactly how many times a particular paint colour has been uploaded.
The research revealed that the most popular colours are greys, greens and blues, but there are a couple popular pink shades too. Curious to see the world's most popular paint colours?
1. PARIS GREY, ZOFFANY
Paris Grey by Zoffany was the most ‘Instagrammed’ paint colour of 2020, with over 23,971 photos uploaded. A soft, gentle colour, Paris Grey is inspired by the elegant chateaux or old Swedish manors. It’s popular due to its versatility and simplicity, is easy to accessorise and works well in all rooms.
2. GREEN SMOKE, FARROW & BALL
Green Smoke by Farrow & Ball is a popular paint colour for country homes and exteriors. It adds a subtle pop of colour, and works particularly well in kitchens, or bathrooms. It’s usually chosen as it works for all seasons, and rarely needs updating. So it's no wonder that it's one of the most popular paint colours, with 21,355 photos of it uploaded to Instagram last year.
3. FRENCH GREY, LITTLE GREENE
French Grey by Little Greene is the third most popular colour. Uploaded 13,851 times, the paint colour provides both green and grey hues, which looks great when well-lit.
The colour is popular because it brings a room to life. It’s soothing, so works well in living rooms, bedrooms, and guest rooms. It’s also a great exterior colour, or for garden furniture.
Read Also: The Best Grey Paint Shades
4. BANCHA, FARROW & BALL
Bancha by Farrow & Ball is great for a statement wall and is popular in rooms that are well-lit, or window heavy. It’s a strong colour and creates a Zen-like atmosphere in a room.
Browns, pinks, and creams are natural compliments, and it works well with a minimalist style. The paint colour has been uploaded to Instagram 9,827 times this year.
5. JITNEY, FARROW & BALL
Jitney by Farrow & Ball is an earthy brown that works well for high walls, or in homes by the sea. The colour gives off relaxing vibes and creates a more traditional feel. Bold and stylish furniture helps to lift the colour and bring it to life.
6. SULKING ROOM PINK, FARROW & BALL
Sulking Room Pink by Farrow & Ball is soft and warm, without being overpowering. It works best with creams, and greys, as well as overly bold and bright colours, which makes it even more appealing.
7. HALE NAVY, BENJAMIN MOORE
Hale Navy is the perfect colour for kitchens and dining rooms. Whether it’s for a statement wall, or cupboard doors, this hue breathes a lot of energy into the space and is incredibly stylish. It also works well for exteriors, and front doors, or smaller porch areas. The colour is strong and gives off a feeling of power and strength.
8. DENIM DRIFT, DULUX
Denim Drift by Dulux has been a popular colour for many years, and it’s not going anywhere. It’s popular because it is incredibly versatile and can be styled and accessorised in many ways.
It’s a fun colour and can be utilised in any room to add personality.
9. SPICED HONEY, DULUX
Spiced Honey by Dulux is a relaxing colour, ideal for bedrooms, meditation rooms, or yoga studios. Spiced Honey has been named as Dulux’s Colour of the Year 2019 and you can see why. The cosy, warm tone is cosy, warm and inviting. It’s great when paired with undertones to bring it down. It doesn’t work with louder colours that lift. Pair with darker hues of browns, blacks, and oranges.
10. PURBECK STONE, FARROW & BALL
Neutral and natural colours like Purbeck Stone will always be popular. They make you feel safe, you can accessorise them with most colours, and you can use them to inject personality into your home.
Homes with neutral colours are also more likely to sell when on the market. It works in any room, any style of home and with any theme.
11. SKIMMING STONE, FARROW & BALL
Skimming Stone by Farrow & Ball is a particularly popular paint colour for bathrooms or bedrooms. It can be dressed up, or down, though brighter colours tend to work best for a modernised look. Match with wooden floors, soft furniture and dramatic wall accessories, such as paintings and large mirrors. It is also popular due to the clean finish it provides.
12. POLISHED PEBBLE, DULUX
Polished Pebble is a popular colour as it opens space, and makes a room feel bigger and brighter. It’s a good colour for staircases, hallways, reception areas and porches, and reflects the light well.
13. SETTING PLASTER, FARROW & BALL
Farrow & Ball's Setting Plaster is a beautiful backdrop colour, and is more popular in older, larger houses and rooms. It works well with darker browns, and creams, and light greys for a more modern look. It almost gives a historic feel when added to a room, and makes you feel welcome.
14. DE NIMES, FARROW & BALL
This is elegant, stylish, and instantly uplifts any room. It has a royal feel to it and holds dominion over other shades.
It works particularly well against oak wood and natural, rustic elements.
Read Also:Moody Blue Living Room Ideas
15. CHIC SHADOW, DULUX
Chic Shadow by Dulux is of the most popular shades of grey, as it is bold, yet subtle. It works best when paired with both bright and dark colours, so match yellows with blacks, and blues with dark browns. It also creates a calming emotion and is a grey that works nicely with metallics.
Best dumbbells: 5 best buys to kickstart your workout routines
We've rounded up five of the best dumbbells to turn any room into your own at-home gym
By Brittany Romano •
5 garden style tips you can use to get your outdoors ready for a weekend get together
There’s never been a better time to think of your garden as the place to get together with friends. Here are a few quick fixes to head into the weekend with the garden set-up of your dreams
By Sarah Wilson •
90s trends are hitting our interiors, one more time - Designers reveal how to give them a modern revival
Sex and the City isn't the only '90s craze having a revival – these are five ways to pay tribute to this era throughout your home
By Megan Slack •
Peek inside The Britely – The new LA club from the interior designer behind Annabel's Mayfair
The chandelier-filled maze was impeccably designed by the same mastermind behind Annabel’s club in London
By Megan Slack •
This modernist home designed by architect Ray Kappe is currently on the market – take a look inside
The exquisitely crafted California haven is a stylish space with an enduring appeal
By Megan Slack •
Explore Project Ö: A Scandi-cool cabin on a private island in Finland's Archipelago National Park
Nestled amid an organic paradise in the most joyful nation on the globe – this is the ultimate happy home
By Megan Slack •
Could your home be in Livingetc? Enter our Reader Home Awards and you could be in our magazine
Enter the Livingetc Reader Home Awards for a chance to have your home featured in the magazine and win a chair from Love Your Home
By Livingetc •
10 pieces of furniture so stylish you'd never guess they were from Target - from less than $20, our edit of the pieces too good to be true
The 10 most beautiful pieces of furniture found at Target - we've trawled the lot so you don't have to
By Alyssa Bird •
On the House: Sophie Heawood's Property Binge. This week, houses that promise happiness
Writer and Rightmove ninja Sophie Heawood unearths the five best properties for sale that could make their buyers happy
By Sophie Heawood •
IKEA has collaborated with MUD Jeans to give the KLIPPAN sofa a stylish twist
The interior powerhouse has collaborated with the denim label for a sustainable celebration of the fashion and interior worlds
By Megan Slack •