These are the 12 most popular Christmas decorations on the high street this year

Revealed: This year's most sought-after Christmas decorations from Zara Home, Oliver Bonas, Next Home, H&M and IKEA...

christmas bauble
(Image credit: Oliver Bonas)

Every year, Brits celebrate the festive season by decorating their homes for Christmas (opens in new tab) – from decorating their front door (opens in new tab) with a wreath (opens in new tab), creating festive entrance hall decor (opens in new tab), draping leafy garlands (opens in new tab) around the banister and decorating the mantelpiece (opens in new tab) to hanging fabulous baubles (opens in new tab) and tree toppers (opens in new tab) on an artificial tree (opens in new tab) or a real Christmas tree (opens in new tab).

While we often reuse our Christmas decorations, us Brits still spend on average £185 per year on new Christmas decorations for the home.

Now new research has revealed which have been the most sought-after decorations from the high street this year – after the M&S light-up snow globe (opens in new tab), that is...

These are this year's hottest Christmas decorations from Zara Home, Oliver Bonas, Next Home, H&M and IKEA...

1. Zara Home classic baubles

From high-end to high-street, Zara Home took the top spot as the best homeware brand in the UK.

Part of Zara Home's Portrait of Christmas (opens in new tab) collection, their tree ornaments (opens in new tab) have proved particularly popular this year. The collection features a range of classic-inspired designs, from angels, snowflakes, polar bears and reindeers, in either gold, silver or red tones.

These are baubles that won't date, and which will look classic year after year.

christmas tree

(Image credit: Zara Home)

2. Zara Home tartan throw

Zara Home's second most popular item has been this Tartan style woolly blanket (opens in new tab).

Its soft, red and green textured design is gorgeous for draping over a chair, sofa or bed, and creates an inviting, cosy and wintery accessory that's perfect for snuggling under.

cosy fireplace

(Image credit: Zara Home)


(Image credit: Zara home)

3. Zara Home mercury glass vase

And finally, Zara Home's third most popular decorating item this winter has been their Mercurised Glass Vase (opens in new tab) – perfect for accessorising a winter table setting (opens in new tab).

christmas decor

(Image credit: Zara Home)

4. Oliver Bonas Gin Bottle bauble

Ranking the UK’s high-end homeware, luxury brand Oliver Bonas (opens in new tab) took the top spot as our go-to place for treating our homes with premium interior design. Their unique Christmas decorations are a big hit this year, most notably the Gin Bottle Christmas Tree Decoration (opens in new tab).

Shaped like a gin bottle and embroidered in green and turquoise blue with a golden beaded finish, its handcrafted design gives your tree that quirky edge.

christmas gin bauble

(Image credit: Oliver Bonas)

5. Oliver Bonas tea light holder

Lights are an essential part of Christmas and the rose gold Stars & Moon Rotary Tea Light Holder (opens in new tab), featuring suspended stars around a rotating wheel is perfect for Christmas, reflecting light at all angles. 

christmas decor

(Image credit: Oliver Bonas)

6. Next Home's festive home fragrance

Next home (opens in new tab) was crowned runner up as the UK’s best high-street homeware brand, scoring highly in affordability. With an impressive social media presence of 1.7 million followers and 279,430 hashtag mentions, it's no surprise to see that their homeware offerings are so popular.

A particular favourite amongst Next Home’s array of festive goodies is their Festive Spice Diffuser (opens in new tab), with a winter spice aroma that lasts up to nine weeks.

christmas diffuser

(Image credit:

7. Next Home's light-up monogram baubles

Personalised gifts are one of this year's biggest gifting trends, and Next Home (opens in new tab) have responded with their personalised light up monogram baubles (opens in new tab). Great for giving the tree a personalised touch and some extra shimmer, but lovely to give as a little gift too.

christmas monogram bauble

(Image credit:

8. Next Home light-up star

Sometimes the simple things are most effective, and this is the perfect example. 

The Next Home Light-Up Paper Star (opens in new tab) has a simple, Scandi design and can be hung anywhere. 

christmas star

(Image credit:

9. H&M Home tea light lanterns

H&M Home's pink glass candle lantern (opens in new tab) has proved very popular this year, as people have snapped up the decoration to accessorise their festive table, mantelpieces and window ledges. The pink and orange lanterns create a warm, flickering light that helps set a cosy atmosphere.

christmas table

(Image credit: H&M)

10. H&M red velvet bolster cushion

H&M Home's second most popular item has been the Red Cushion with tassels (opens in new tab) , which is perfect for adding some luxe colour and texture to a guest bed, day bed, chair or sofa.

red velvet bolster cushion

(Image credit: H&M)

11. IKEA's miniature trees

Swedish homeware giant IKEA (opens in new tab) took third place in the high-street rankings whilst being number one for the most affordable. 

IKEA’s new VINTER 2020 (opens in new tab) collection is packed with modern, Scandi-inspired yet affordable decorations that have been filling up people's shopping baskets this winter. 

In particular, IKEA's set of three Christmas tree set (opens in new tab) has been snapped up by many. It's a festive accessory for the mantlepiece or window sill, but we also love them for tying to the top of toy cars, or for tying to our gift wrap (opens in new tab) with a ribbon. The trees are just £1.50 for three.

mini christmas tree decoration

(Image credit: IKEA)

12. IKEA's LED candles

IKEA’s battery-powered LED Candles are also a popular choice for families at Christmas time. The clever built-in timer means you don’t have to worry about forgetting to switch it off, whilst their flickering effect creates a warm ambience around the house during dark winter nights. 

led candles

(Image credit: IKEA)

All research, survery results, infographics and statistics courtesy of Essential Living (opens in new tab).

Lotte is the Digital Editor for Livingetc, and has been with the website since its launch. She has a background in online journalism and writing for SEO, with previous editor roles at Good Living, Good Housekeeping, Country & Townhouse, and BBC Good Food among others, as well as her own successful interiors blog. When she's not busy writing or tracking analytics, she's doing up houses, two of which have features in interior design magazines. She's just finished doing up her house in Wimbledon, and is eyeing up Bath for her next project.