You can now bring Shrimp's signature playful prints into your home (as well as your wardrobe)
Shrimps – the cult British fashion brand best known for its cult beaded bags and colourful faux-fur coats, has now turned its hand to homeware, layering the label’s signature red and pink colour palette into an eye-catching collaboration with Habitat.
The 27-piece limited-edition capsule collection features rugs, cushions, throws, bedding, bed spreads and wall art, all mirroring the textures, colours and fun prints that the London Fashion Week favourite has become synonymous with.
Venezia 200 Thread Count Cotton Percale Double Duvet Cover Set, £100. Venezia 200 Thread Count Cotton Percale Pair Of Rectangular Pillowcases, £30. Faces Printed Flat Weave Rug 120 X 180cm, £70. Dory Blue Couched Embroidery Cushion 45 X 45cm, £70. Viola Grid Embroidered Cushion 40 X 60cm, £60.
It’s fashion-meets-interiors in one loud and lovely collection.
Expect signature doodles, playful prints, a plethora of red and pink, and plenty of faux fur – of course.
Dory Blue Couched Embroidery Cushion 45 X 45cm, £70. Viola Grid Embroidered Cushion 40 X 60cm, £60. Faces Printed Flat Weave Rug 120 X 180cm, £70. Bridget Red And Pink Faux Fur Cushion 45 X 45cm, £45. Doodle Embroidered Cushion 45 X 45cm, £70.
The flirty collection is filled with bright and bold pieces, with accents of gold and washes of blue, pink and red, from hand-crafted rugs to embroidered cushions and painterly-print bedding.
Brightly coloured faux fur and fantastical doodles from past collections have staring roles in a mash-up of embroidered cushions, rugs and luxe throws.
There’s even a gold metal lounge chair and bed sheets inspired by Venetian architecture.
Viola Grid Embroidered Cushion 40 X 60cm, £60. Venezia 200 Thread Count Cotton Percale Double Duvet Cover Set, £100. Venezia 200 Thread Count Cotton Percale Pair Of Rectangular Pillowcases, £30.
As expected, Shrimps’s first foray into interiors brings up an ethereal theme – make-believe creatures, Venetian jesters and doodled faces.
Shrimps have delved into the archives for this collaboration, bringing together artworks and ideas from different seasons and past collections.
Doodle, inspired by nursery rhymes and first seen on a clutch bag as part of Shrimp’s Resort 2017 offering is now freshly translated onto embroidered rugs and cushions.
Viola Grid Embroidered Cushion 40 X 60cm, £60. Dory Blue Couched Embroidery Cushion 45 X 45cm, £70. Bridget Red And Pink Faux Fur Cushion 45 X 45cm, £45. Doodle Embroidered Cushion 45 X 45cm, £70.
The doodle rug is hand tufted and hand-carved, giving the doodles real stand out.
Doodle Hand-Tufted Wool Rug 170 X 240cm, £450.
Meanwhile the Viola embroidered cushion is inspired by a fabric from the SS18 collection.
Viola Grid Embroidered Cushion 40 X 60cm, £60.
A romantic trip to Venice inspired the whimsical Venezia hero print from Shrimp’s SS18 collection with a festival of architecture, seashells and Venetian Jesters. Digital printing helps capture the pink watercolour from the original artwork and translate it directly onto a cotton percale base.
Venezia 200 Thread Count Cotton Percale Pair Of Rectangular Pillowcases, £30.
Then there’s, of course, faux fur – one of Shrimps’ brand staples. It comes in the form of Breton striped cushions, bedspreads and throws – just like the first coat founder Hannah Weiland designed.
Rugs also feature Shrimps’ faces pattern. The lightweight dhurrie is handmade in India and uses a traditional screen print method to apply the signature Shrimps characters. It also looks rather striking hanging on a wall as a piece of dramatic art.
Faces Printed Flat Weave Rug 120 X 180cm, £70. Doodle Embroidered Cushion 45 X 45cm, £70.
This is a homeware collection that is sure to breathe life into every room of your house.
Following the gorgeous deGourney x Aquazzura shoe collab, the recent H&M x JP & J Baker fashion collab and River Island’s debut homeware range, the collection is further proof that fashion and interiors really can be a match made in heaven.
Shrimps for Habitat launches today in store and at habitat.co.uk/shrimps. View the whole lookbook.
