IKEA has announced an air purifier that is discreetly disguised as stylish decor
The STARKVIND looks good, but its effects are great
IKEA is synonymous with fashionable furnishings that have shaped our interiors for decades, but their latest piece is perhaps their most beneficial yet. Hidden behind the STARKVIND’s Scandi-cool shell is an air purifier that eliminates harsh indoor chemicals and boosts your wellbeing – all without sacrificing your interior’s aesthetic.
As the first purifier to showcase a contemporary and concealed design, the STARKVIND is among the best air purifiers on the market – and we’re rushing to bring it into our homes.
Yes, the STARKVIND means it is more than possible to clean your air without worrying about its impact on your stylish scheme. IKEA has discreetly concealed the purifier inside furniture inside two stylish shells – none of which hinder the chicness of your scheme.
The first design is a floor-standalone model that could pass as a stylish speaker, while the second design replicates a round side table – meaning no one may ever know what is hidden inside. Is this the modern home decor idea of the decade? We’re beginning to think so.
To purify the air, the STARKVIND connects to the TRÅDFRI smart home platform, which allows you to control your air quality from an app. The smart purifier is the first of its kind for IKEA who are branching into the smart purifier industry.
The purifier works via a 3-filter system that captures approximately 99.5% of tiny airborne particles such as PM2.5 particles, as well as large particles of dust and hair. The filter for gas cleaning similarly absorbs harmful pollutants such as formaldehyde and lessens unpleasant odors, including the smell of smoke and cooking.
‘For IKEA, the smart home is not about gadgets. It’s about making life and home better through combining our solid home furnishing knowledge with digital solutions and technology,’ explains Product Owner at IKEA of Sweden, Henrik Telander. ‘That’s why we explore the possibility of integrating the function of purifying air and technology to provide a good experience for customers at home.’
We imagine the STARKVIND will reshape modern living room ideas long into the future. You heard it here first.
STARKVIND air purifiers will be available via IKEA retail channels from October 2021.
Megan is a News Writer across Future Plc’s homes titles, including Livingetc and Homes & Gardens. As a News Writer, she often focuses on micro-trends, wellbeing, celebrity-focused pieces, and everything IKEA.
Before joining Future, Megan worked as a News Explainer at The Telegraph, following her MA in International Journalism at the University of Leeds. During her BA in English Literature and Creative Writing, she gained writing experience in the US while studying in New York. Megan also focused on travel writing during her time living in Paris, where she produced content for a French travel site. She currently lives in London with her antique typewriter and expansive collection of houseplants.
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