The La Redoute rug our editor bought for his living room two months ago is now on sale at less than £20

Our editor Pip Rich paid four times as much for this La Redoute rug, now in the Black Friday sale

Pip Rich living room
The La Redoute Aftas rug in Livingetc editor Pip Rich's living room
(Image credit: Pip Rich)
Pip Rich
By Pip Rich
published

Two months ago, I spoke to designer Beata Heuman for a feature on how to create the perfect Christmas table and pick a perfect palette for next year. 

One of the things I'm always impressed about with Beata's space is how eclectic they are, how they are filled with seemingly unrelated pieces that, under her careful curation, seem to come together as one. 

The secret to embracing maximalism in interior design, she told me, was to use jute rugs to ground everything. "I use a lot of jute because I’m all about contrast, and this is the opposite of the more elaborate items of furniture I tend to go for," Beata said. "You can’t go wrong with an interestingly curved sofa juxtaposed with a rustic rug that you don’t have to worry about messing up by walking on."

In the middle of my own refurb, getting close to finishing my living room and at the tail end of a budget that dwindled long ago, this was the affordable advice I needed.

La Redoute, you see, sells brilliant jute rugs at what I felt was the very reasonable price of £80. Now, in the Black Friday rug just two months later, the same rug is only £19.20. You're welcome.

In fact, I've come to think of La Redoute as a bit of a stylist's secret - there is a lot here you can use to dress a cool, contemporary home. I've also got my eye on lampshade and a bedside table, but here's my edit of the best rugs in the Black Friday sale, to add that perfect finishing touch.

La Redoute rugs in the Black Friday sale

la redoute rug black friday sale

Aftas Round Jute Rug, £19.20, La Redoute

(Image credit: La Redoute)
Aftas Round Jute Rug | Now £19.20, saving 40%, La Redoute

Aftas Round Jute Rug | Now £19.20, saving 40%, La Redoute

I love having this rug in my living room. I've gone for a fairly sophisticated vibe - it'll one day be a smart lounge for having cocktails with guests in - and this softens the edges of an otherwise formal space.

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Aftas Round Jute Rug with lacy detail | Was £99, now £49.50, saving 50%, La Redoute

Aftas Round Jute Rug with lacy detail | Was £99, now £49.50, saving 50%, La Redoute

And if you want the same rug with a bit of extra detailing, these rings of cutaways make it feel very much like something you just brought back from Provence.

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Aftas XXL Jute Rug | Was £325, now £243.75, save 25%, La Redoute

Aftas XXL Jute Rug | Was £325, now £243.75, save 25%, La Redoute

Or perhaps you fancy a more hard edged approach, and a little larger. La Redoute really does have a great line in jute.

Triba Cotton Rug | Was £165, now £99, save 40%, La Redoute

Triba Cotton Rug | Was £165, now £99, save 40%, La Redoute

Not jute this time, but a similar sensibility. This camel-coloured rug has added black graphic shapes for a look that says statement, without saying it too loudly.

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Faded Antique Style Rug | Was £59, now £29.50, saving 50%, La Redoute

Faded Antique Style Rug | Was £59, now £29.50, saving 50%, La Redoute

I once brought a rug like this back from Morocco, cramming it onto my Easyjet flight like seemingly most other passengers, paying extra for extra space. If only I'd known about this instead!

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Tobi Berber-Style Wool Rug | Was £215, now £139.75, saving 35%, La Redoute

Tobi Berber-Style Wool Rug | Was £215, now £139.75, saving 35%, La Redoute

I tend to think the black and white Berber style rug is a little overdone (sorry) but this pink and green take feels fresh and ready for Spring.

Seda Wool and Viscose Mix Rug | Was £225, now £157.50, saving 30%, La Redoute

Seda Wool and Viscose Mix Rug | Was £225, now £157.50, saving 30%, La Redoute

We've seen kaleidoscopic rugs coming up as one of the big flooring trends for 2022, and this is probably as bold as I'd dare to go. The gold and green speak to me of 1920s art deco, which I find particularly appealing.

Pip Rich
Pip Rich
Editor

The editor of Livingetc, Pip Rich (formerly Pip McCormac) is a lifestyle journalist of almost 20 years experience working for some of the UK's biggest titles. As well as holding staff positions at Sunday Times Style, Red and Grazia he has written for the Guardian, The Telegraph, The Times and ES Magazine. The host of Livingetc's podcast Home Truths, Pip has also published three books - his most recent, A New Leaf, was released in December 2021 and is about the homes of architects who have filled their spaces with houseplants.  He has recently moved out of London - and a home that ELLE Decoration called one of the ten best small spaces in the world - to start a new renovation project in Somerset.

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