Pantone Color of the Year 2022 – interior experts react to the dynamic lavender shade

Very Peri is set to make waves across the industry – but what do those in the know think?

Pantone Color of the Year 2022, Very Peri
(Image credit: Pantone)

Global authority Pantone has spoken, and color enthusiasts have listened. The powerhouse has named its Color of the Year 2022 as named Very Peri – 'a periwinkle shade of blue' that proves energy and excitement through its red undertones. 

Combining the faithfulness of blue with the vibrancy of red, Very Peri is the warmest of blue tones designed by forecasters. They expect this 'empowering mix of newness' to be in demand following another turbulent year. But what do the interior experts think? Here, those in the know respond to the shade that will reset color trends for the year ahead. 

Pantone Color of the Year 2022, Very Peri

(Image credit: Pantone)

Natasha Bradley, Head of Color at Lick 

If anybody knows about colored interior design trends, it is Lick’s (opens in new tab), Natasha Bradley. The paint master revealed that she was excited to see Pantone had chosen a purple hue for 2022 as she already predicted that purple would become to new pink. 

Very Peri (opens in new tab)[includes] a lot of blue, which is known to be really calming and good for the mind, making it the perfect color for decorating your hallway, bedroom, or home office, she says. However, she would avoid bringing the hue into the kitchen as it can ‘suppress the appetite.’ 

Natasha continues: ‘Very Peri is going to be a big trend in the year ahead. People are going to be inspired to use purple, opting for different shades and tones. Consumers are likely to gravitate towards a duskier or more blue-based purple, which will give more home-decorators the confidence to use the color.’

Pantone Color of the Year 2022, Very Peri

(Image credit: Pantone)

Pip Rich, Editor at Livingetc 

While some designers look to interpret Very Peri in their future paint ideas, Livingetc's Editor, Pip Rich, is indifferent. 'I think this is a really difficult color to live with. It's not soothing, it's not elegant, and it doesn't fit with any of the interior design trends I've seen coming through for 2022,' he says. 

'The mood of smart serenity is what I believe most people are after right now, and Very Peri is neither of those things. That said, I have seen a similar shade used in a home office before (as seen below), and I can see it being an energizing uplifting tone that could help with creativity....maybe'

home office ideas

(Image credit: Photography ⁄ Paul Massey)

Clive Lonstein, Interior Designer

Manhattan-based designer Clive Lonstein (opens in new tab) shares that he is not surprised by Pantone's selection – as he is currently using a similar hue in a project in the city.

'We are currently making a custom striped fabric where this color is the base for an upholstered bed. The color is an evolution of the pinks and blush colors that have been around for a while now,' he says. Plus, following this announcement, we expect this hue will stick around for seasons to come. Modern decorating ideas for 2022 begin right now.

Megan Slack
News Writer

Megan is a News Writer across Future Plc’s homes titles, including Livingetc and Homes & Gardens. As a News Writer, she often focuses on micro-trends, wellbeing, celebrity-focused pieces, and everything IKEA. 

Before joining Future, Megan worked as a News Explainer at The Telegraph, following her MA in International Journalism at the University of Leeds. During her BA in English Literature and Creative Writing, she gained writing experience in the US while studying in New York. Megan also focused on travel writing during her time living in Paris, where she produced content for a French travel site. She currently lives in London with her antique typewriter and expansive collection of houseplants.