Hisense vs TCL: two traditionally budget-friendly TV brands, but which is the best choice?
Trying to decide between Hisense or TCL TVs for your home? Here's a comparison of two budget-friendly brands to help you make the best choice.


For style leaders and design lovers.
Thank you for signing up to LivingEtc. You will receive a verification email shortly.
There was a problem. Please refresh the page and try again.
If you're looking to buy a new television right now, you're probably thinking about how you can get the very best technology for the lowest possible price, so it would make sense for you to be looking at brands traditionally found at the lower end of the market for possible options.
Hisense and TCL are two of those brands, with the latest technology available at a slightly more affordable price - if you know what to look for. But how to choose between them, and can these TVs really be as good as those from Samsung, Sony, LG, or another high-profile manufacturer?
We've been keeping our eye on what all of the home cinema brands have been doing over the last year, and we're here to tell you that both Hisense and TCL are excellent options. We've compared the offerings of both below, so keep reading if you're struggling with the choice. For more, you can head to our guide to the best TV brands.
Hisense vs TCL: Pricing
As already said, both Hisense and TCL are often considered more budget-friendly options than rivals like LG, Samsung, and Sony, but how true is that now?
The most affordable option from TCL is its 32" Full HD 3-Series TV, which is the oldest model in the smallest size, for $180. If you want 4K, you will need to go for the 4-Series TV, which is available in sizes 43" ($300) to 85" ($1,300). In contrast, the brand's 85" XL TV is its most expensive, setting you back $2,300. Finally, it's 8K option - the 6-Series in 65" and 75" costs from $2,000.
The cheapest option from Hisense is its 32" HD H55 TV for $160. This is slightly less than TCL's equivalent but offers a somewhat lower resolution. For Full HD, the first option is the A4G Vidaa TV, priced at $250, and 4K comes in with the 43" A6 TV at $270 (also available up to 75" at $680). The top price from Hisense is $2,000 for the 75" U9DG, and you can go for the 75" ($1,800) U800GR for 8K.
- Verdict: While TCL is the right choice for a super-super-budget standard LED model, but you will save money with Hisense in most other areas, including 8K resolution.
Hisense vs TCL: Display technology
The first thing to note about TCL and Hisense is that neither widely offers OLED panels for their TVs. TCL has, however, adopted QLED for a small number of its TVs, which is considered by most to be Samsung's equivalent technology. It basically means that these TVs have a quantum dot layer that boosts brightness and contrast.
A number of TCL models have also adopted Mini-LED technology - which is able to fit more lights into the same-size screen - while Hisense has opted for its own Quantum ULED - technology enhancing backlights, motion, and colors.
If the sound is important to you, it's worth keeping an eye out for built-in Dolby Atmos to avoid needing to purchase one of the best soundbars straight away. For this, you'll want to go for a Hisense TV, with the cheapest option being the $800 65" U6GR Quantum ULED 4K Roku TV.
- Verdict: Hisense wins by a hair, with superior sound technology and its own Quantum ULED technology. That said, the display tech and image quality for TCL is also good, and you won't go far wrong with either so long as you do your research.
Hisense vs TCL: Formats and operating systems
Many have a personal preference when it comes to smart TV platforms, and we know that they can make or break a TV purchase. Unlike Samsung, LG, and some other brands, TCL and Hisense don't have their own operating systems, and so the choice comes down to Roku, Android, or Google TV. Many models even give you an option.
Speaking of that choice, Hisense has more Android TV than TCL, while the opposite is true for Roku, and it's more or less even for Google TV. If you want our opinion on that particular system (tease: we love it!), you can read our review of the Chromecast with Google TV.
As for smart assistants, this is strictly Google Assistant territory, and you won't find Alexa built into a TCL or Hisense television right now. Both brands do support compatibility for the smart assistant on various models, however, as well as for Apple's Siri if you already have the system at home.
- Verdict: It's a tie! Whether you want to go for Roku, Google or Android streaming technology comes down to how you navigate and watch TV, while Google Assistant is the name of the game across both brands' ranges.
Hisense vs TCL: Our verdict
Both TCL and Hisense offer great, affordable options that lack some of the buzz and style of the more well-known brands but nonetheless have plenty of substance. In most cases, the pair were neck and neck in our comparisons, but if pressured to pick a winner, we would give the trophy to Hisense with its slightly lower prices.
The Livingetc Newsletter
For style leaders and design lovers.

Caroline is the smart home ecommerce editor for Livingetc, covering everything tech for the home, from smart speakers to air purifiers and everything in between. She is passionate about the role that technology and smart devices can play in daily life, enhancing the home without sacrificing personal style and carefully chosen interiors. In her spare time, she can be found tinkering with bulbs, soundbars, and video doorbells in an effort to automate every part of her small home. Previously, she lent her expertise to the likes of Expert Reviews, IT Pro, Coach, The Week, and more.
-
-
The 12 best irregular plates - rustic yet elegant charm for your dining table
The 12 best irregular plates create an easy charm and relaxed sense of style, handpicked by the Livingetc team for their handmade elegance
By Jacky Parker Published
-
The Black Friday candle sales are coming - and some of my favorite scented candles are already marked down by 50%
My wishlist for the Black Friday candle sales is filled with chic and beautifully scented home fragrances - and some of my favorites already have discounts
By Raluca Racasan Published
-
It's not too late to grab a Bose speaker for up to a third off in the Prime Day sales - here are the top bargains
We've scoured Amazon for the best Prime Day Bose deals this year, but you'd better be quick!
By Caroline Preece Published
-
If you've been thinking about buying a Ring doorbell, now's your chance - even the newest model is on sale for Prime Day!
Looking for a Prime Day Ring deal? You've come to the right place...
By Caroline Preece Published
-
Super cute - and easy for you to control - the best smart speakers for kids make parenting a little simpler
Enjoy music and stories with our edit of the best smart speakers for kids plus advice on what to look for when choosing an age-appropriate design
By Emily Peck Published
-
Ring Alarm System (2nd Gen) review: the brand's made-over kit is still a winner
We tested the Ring Alarm System 5-Piece Kit to see if it could make home security simpler for the average user, and how it may have improved on the first gen system.
By Caroline Preece Published
-
eufy Home Alarm Kit review: a simple but effective way to keep your home safe
The eufy Home Alarm Kit has all of the basics on paper, but we wanted to test it out on our own home to see how easy it is to set up and use.
By Caroline Preece Published
-
HomePod mini vs Sonos One: two high-end smart home hubs, but which is the better speaker?
We take a look at the HomePod mini and Sonos One, both of which sit at the higher end of the smart speaker market.
By Caroline Preece Published
-
AirTags vs Tile: which Bluetooth tracker is best to help a case of constantly misplaced keys?
If you're tired of losing your items, either around the house or outside, then Bluetooth trackers are a lifesaver - but which is best?
By Caroline Preece Published
-
Sony WF-C500 vs Airpods: are the budget earbuds a worthy competitor to Apple?
Sony's affordable earbuds get the thumbs up from us, but how do their compare with Apple's AirPods?
By Caroline Preece Last updated