The latest collection emulates the look of the forthcoming Soho House Amsterdam, with pieces starting from just £8.
With excitement about the forthcoming opening of Soho House Amsterdam approaching fever pitch, it was only a matter of time before sister company Soho Home revealed a new collection inspired by the new project’s interiors.
Although the imagery of the interiors isn’t being revealed till later this month, sketches show that this time they’ve gone for a more mid-century vibe – which is a new direction for the Soho House group.
Launching on July 31 (to coincide with the club opening), the new collection of furniture and accessories are all inspired by the city of Amsterdam as well as the latest House’s cool interiors.
Soho Home has given us a sneak peek at their latest range, which features rugs, cushions, linens, pool towels and tableware, a velvet bedroom chair, throws, a bed and headboards all inspired by the city and the House itself.
The Monumental bed takes its inspiration from the silhouettes of the canal side Houses, while the Additional Dawson Bed Throw uses the same pattern of the House’s stained glass windows.
The collection – and the new club – both achieve that signature Soho House look. Think comfortable sofas, cosy throws and vintage pieces that give the right mix of grit and glamour.
Located in the Bungehuis building on the Spuistraat, the latest Soho House will have 79 bedrooms, a floor of club space, a Cecconi’s restaurant and Cowshed spa (both of which are also open to the public), a state-of-the-art gym complete with HIIT and yoga studios, and, of course, a rooftop swimming pool with a bar and unparalleled views of Amsterdam’s canals.
In the bedrooms, antique pieces are mixed in with specially designed furniture and rugs. The bed throws and fabrics are inspired by the original windows in the grand Bungehuis staircase and the Bungehuis building itself is covered with slabs of granite and limestone with the entrance flanked by art deco lighting.
With the new Eurostar London to Amsterdam route you could see the interiors for yourself, or bring the look home with the new collection.
As for their next project? A little bird tells us they’ve already started on the Soho House White City collection, due to launch on 18th September.