Homecoming Digital 2020 launched last week, celebrating African & International creatives. The festival features exhibitions, exclusive fashion collections and expert panel talks, and shines a light on emerging and established designers from Nigeria and the world.
Representing diversity in furniture design is Yinka Ilori and his 'I Got Chairs For Days' collection of brightly coloured chairs, on display at the Browns East store in Shoreditch, London.
See Also:Listen To Our Home Truths Podcast... With Yinka Ilori
Homecoming 2020 is a festival of cultural exchange, paying homage to African culture with an in-store installation by British-Nigerian artist Yinka Ilori who has taken up residence in the entrance of Browns East, 21 Club Row E2.
See Also:Cool And Colourful New Season Tiles
Reflecting on his heritage and craft over the last ten years, this autobiographical series is an illustration of the different periods of his life up to the present day and is entitled ‘I Got Chairs for Days’.
On display at Browns until 15th September, Yinka’s work will sit alongside a host of Nigerian designers which you can also discover on the Homecoming Festival hub.
See Also:A Renowned Artist Transformed This Historic Chapel Into A Fearlessly Colourful Workshop and Home
Browns East is an 'augmented retail environment', which is ever changing and flexible, offering something new and celebrating up and coming designers. Browns East is the second London location for Browns, complementing the flagship store on South Molton Street, which was first established in 1970 in the heart of London’s Mayfair.
See Also:Art Made Affordable As Artists Sell Works For £200 or Less
The east London location, also known as Browns Nomad, is their take on the semi-permanent, roaming retail concept as a 21st century response to the “pop up store” model. The store aims to reinvent the retail experience by creating unique concepts, tailored to the city and neighbourhood.
Current installations at Browns East include: The Auction Collective in the Gallery and PitchBlack PlayBack in the Immersive Room.
Lotte is the Digital Editor for Livingetc, and has been with the website since its launch. She has a background in online journalism and writing for SEO, with previous editor roles at Good Living, Good Housekeeping, Country & Townhouse, and BBC Good Food among others, as well as her own successful interiors blog. When she's not busy writing or tracking analytics, she's doing up houses, two of which have features in interior design magazines. She's just finished doing up her house in Wimbledon, and is eyeing up Bath for her next project.
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