A look ahead to Ikea's new collections
As much as we love Christmas, it's still exciting to see what the new season has in store. Much like browsing Autumn coats and boots on a sun lounger in August, we're keen to see the interiors offering on our way in the Spring, even if we are indulging in mince pies and mulled wine.
For Spring-Summer 2020 IKEA has divided its collections into four key trends: Rural Retreat, Citrus Shades, Vintage Havana and Refined Zen.
We're all aware that small improvements at home can create harmony, kickstarting change to give our interiors a new look for the brighter seasons ahead.So we've selected our favourite items from each of the themes and the brand's thinking behind them.
During the spring and summer months, our longing for nature increases and our energy is boosted by the flood of natural light into our homes. This is reflected in IKEA's Rural Retreat trend, with neutral and warm tones.
Organic materials are paired with handcrafted products in a style that celebrates imperfections and highlights the beauty of a simplistic way of life.
Rosheen Forbes, Commercial Activity & Events Leader at IKEA UK & Ireland, says:“This trend is all about channelling classic chateaux vibes throughout the summer season, by welcoming natureinto the home whilst keeping the overall look bold and impactful. Handcrafted homewares collide with modern influences to create a dynamic design outcome that makes the space feel like home.”
Bursting with bold and rich colours, the Citrus Shades trend’s vivid colour palette takes centre stage next season.
With hues ranging from orange peel and sunlight to coral pink and saffron, there’s plenty of room for individual style to shine through. Pairing these warm colours with luxe materials such as velvet and copper will achieve a look of luxury and make the home feel alive for the new season.
Rosheen Forbes, at IKEA UK & Ireland, says: "Not only are the shades beautiful, they are energetic and give the home a sense of vibrance and warmth."
For those who want to embrace the colours, architecture, and vibrant street life of Havana for summer, IKEA's Vintage Havana trend takes on a Cuban colour palette and eclectic mix of patterns that will pack a punch next season.
This trend is about bright patterns, repetition and vibrant tones.
Rosheen Forbes, at IKEA UK & Ireland, says:“This trend embodies the culture of Cuba with its adventurous spirit and welcoming energy. Relaxed design sits alongside faded glamour to mimic Havana, a city that remains frozen in time.”
In springtime, we love to declutter and clean our homes, creating our own personal retreat. Calming tones and clean lines define Refined Zen, a sophisticated fusion of Japanese elegance and Scandi simplicity.
This trend instils a sense of effortless harmony within the home.
Rosheen Forbes, at IKEA UK & Ireland, says:“In today’s modern world, we are increasingly looking for an idyllic oasis to turn to in our homes, especially in the spring and summer months. The Refined Zen trend is all about taking a deep breath and injecting a calm, fresh approach and sense of balance to one’s space, embracing the harmonious spirit of the season.”
See what's in store at H&M Home next season.
Jacky Parker is a London-based freelance journalist and content creator, specialising in interiors, travel and food. From buying guides and real home case studies to shopping and news pages, she produces a wide range of features for national magazines and SEO content for websites
A long-time contributor to Livingetc, as a member of the team, she regularly reports on the latest trends, speaking to experts and discovering the latest tips. Jacky has also written for other publications such as Homes and Gardens, Ideal Home, Red, Grand Designs, Sunday Times Style and AD, Country Homes and Interiors and ELLE Decoration.
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